Везде
EDITORIAL POLICY OF CNN: SHIFT OF PARADIGM
Table of contents
Annotation Estimate Publication content
References Comments
Share
QR
Metrics
EDITORIAL POLICY OF CNN: SHIFT OF PARADIGM
Annotation
PII
S268667300000617-8-1
Publication type
Article
Status
Published
Authors
Mariyan Aliyeva 
Edition
Issue 3 (519)
Pages
116-120
Abstract
The article describes proposed changes in the CNN broadcasting that would occur in connection with the change of leadership of the network. The Channel is now facing the challenge jf working out a new editorial policy to boost ratings, to drive revenue growth and reinvent the network's brand.
Keywords
mass media, TV global broadcasting, news, editorial policy, Jeffrey Zucker, CNN
Date of publication
01.03.2013
Number of purchasers
1
Views
1047
Readers community rating
0.0 (0 votes)
Cite Download pdf
Additional services access
Additional services for the article
Services benefits
100 RUB / 1.0 SU
1

References



Additional sources and materials


 1. After 30 Years, 10 at Helm of CNN Worldwide, Jim Walton Stepping Down // Cable News Network. 2012 (http://edition.cnn.com/2012/07/27/us/jim-walton-letter/index.html). 
 2. Anthony Bourdain to Join CNN for Weekend Show // The New York Times. 29.05.2012 (http://mediadecoder.blogs.nytimes.com/2012/05/29/anthony-bourdain-to-join-cnn-for-weekend-show/). 
 3. CNN Chief Jim Walton Calls it Quits // New York Daily News. 27.07.012 (http://articles.nydailynews.com/2012-07-27/news/32893793_1_fox-news-cnn-show-cable-news-business). 
 4. CNN Chief Walton to Leave Ratings-Starved Network // Thomson Reuters News Agency. 27.07.2012 (http://www.reuters.com/article/2012/07/27/us-cnn-walton-idUSBRE86Q0ZL20120727). 
 5. CNN Hit 20-Year Primetime Ratings Low In May // The Huffington Post. 30.05.2012 (http://www.huffingtonpost.com/2012/05/30/CNN-ratings-primetime-low-20-year_n_1557504.html). 
 6. CNN Names Jeff Zucker as New Chief // USA Today. 29.11.2012 (http://www.usatoday.com/story/life/tv/2012/11/29/cnn-jeff-zucker/1734525/). 
 7. Desperate CNN Pondering Rush Limbaugh's Programming Advice // PJ Media. 2012 (http://pjmedia.com/eddriscoll/2012/11). 
 8. Former NBC Universal CEO Named President of CNN // Mashable. 29.11.2012 (http://mashable.com/2012/11/29/cnn-jeff-zucker-president/). 
 9. Jeff Zucker Confirmed as CNN's Top Executive // Guardian. 29.11.2012 (http://www.guardian.co.uk/media/2012/nov/29/jeff-zucker-cnn-chief-executive). 
 10. May 2012 Ratings: CNN Hits 20-Year Low // TVNewser. May 2012 (http://www.mediabistro.com/tvnewser/may-2012-ratings-cnn-hits-20-year-low_b130250). 
 11. Postman N. Amusing Ourselves to Death. New York, 1985. 
 12. A Struggling CNN Worldwide Is Said to Be Drawn to Jeffrey Zucker // The New York Times. 28.11.2012 (http://www.nytimes.com/2012/11/28/business/media/jeffrey-zucker-expected-to-be-next-president-of-cnn.html). 
 13. Zucker, with 'News in His Veins,' to Take Helm at CNN Cable News Network. 2012 (http://edition.cnn.com/2012/11/29/us/cnn-jeff-zucker/index.html).

Comments

No posts found

Write a review
Translate